Digital Marketing is the new form, new age marketing methodology that leverages Internet as a medium to unleash marketing of products, services, solutions and brands offered by various industries, sectors and verticals across multiple domains. Digital Marketing leverages websites, web portals, web and mobile applications, blogs and social media to penetrate the market using various digital marketing platforms such as SEO, SEM, Social Media, ORM and other channels to disseminate information and connect with existing and prospective customers culminating into meeting marketing objectives leading to business growth.
The audience include but not limited to students, newbies, digital marketing practitioners, and professionals working in marketing departments of various organization.